Dr. Jackie Raphael received the APA and CRS Scholarships at Curtin University in February 2010 and completed her PhD within three years, which was titled “The Celebrity Endorsement Industry: Adapting to Web 2.0 and Beyond”. Since then, her research has predominantly been within the themes of celebrity culture, social media, endorsements, branding, iconic status and bromances.
Dr. Raphael is currently working with Dr. Celia Lam, from Nottingham in China, on a book about celebrity bromances being used as a promotional tool. Furthermore, Dr. Raphael is the Regional Chair (Australia and the Pacific region) of the Fame and Persona Research Consortium (FPRC), on the Editorial Board of Waterhill Publishing and on the Advisory Board of the Centre for Media and Celebrity Studies (CMCS). As a member of CMCS, Dr. Raphael has organised and chaired conferences globally. She also created and is the producer of Celebrity Chat, a YouTube series that encourages dialogue between academics in the field of celebrity studies.
Dr. Raphael is teaching communications and design at the University of Western Australia and Curtin University.